Rafael Serna

Hermes Jesus De la Rosa Luna is a top attorney recognized by Best Lawyers in the practice area(s) of Real Estate Law. He, practices law in Santiago de Querétaro, Mexico, has been recognized since 2026. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Hermes Jesus is held by other top lawyers in the same geographic and legal practice area. Since 2025 Hermes is a partner at Villar Abogados and heads the Transactional, Compliance, and ESG ...

PRACTICE AREAS Industrial Creations & Industrial Secrets, Privacy & Data Protection, Intellectual Property and Information Technology. ASSOCIATIONS AND PUBLICATIONS Mexican Bar Association (MBA); Constitutional Law Committee. Mexican Association for the Protection of the Industrial Property (AMPPI). International Trademark Association (INTA). International Association of Privacy Professionals (IAPP). Pharmaceutical Trade Mark Group (PTMG). Has published a good number of articles and e...

Mauricio Narváez is a top attorney recognized by Best Lawyers in the practice area(s) of Intellectual Property Law. Mauricio, who practices law in Mexico City, Mexico, has been recognized since 2025. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Mauricio is held by other top lawyers in the same geographic and legal practice area.

Zarina Beltrán Betrón is a top attorney recognized by Best Lawyers in the practice area(s) of Franchise Law. Zarina, who practices law in Mexico City, Mexico, has been recognized since 2025. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Zarina is held by other top lawyers in the same geographic and legal practice area.

Isabel is a well-recognized lawyer with more than 15 years of experience assessing national and international companies on labor and employment matters. Her specialization on work-related consultancy has provided her the ability to successfully intervene in different international transactions with high risks and profound economic impact. She stands out for her practical and comprehensive assessment in personnel transfers, corporate restructures, subcontracting and outsourcing, homologation o...

Alejandra Martinez Orozco is a top attorney recognized by Best Lawyers in the practice area(s) of Corporate and Mergers and Acquisitions Law. Alejandra Martinez, who practices law in Zapopan, Mexico, has been recognized since 2023. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Alejandra Martinez is held by other top lawyers in the same geographic and legal practice area.

Armando Arenas joined OLIVARES in 2000 and became a partner in January 2017. He has experience working on a range of IP matters, including consulting and litigation on trademark, patent, unfair competition, trade dress protection, and misleading advertising cases before the Mexican Institute of Industrial Property (IMPI), Federal Court of Tax and Administrative Affairs (FCTA), Federal Circuit Courts (FCC) and the Supreme Court of Justice (SCJ) Regulatory Affairs and Public Acquisitions. Arman...

Rafael is Sánchez Devanny's Managing Partner. He also heads the firm’s Real Estate, Infrastructure, and Hospitality practice. He has more than twenty-one years of experience advising local and international clients in real estate transactions, including acquisitions, leases, and construction contracts for commercial, housing, industrial, hospitality, and retail projects. Prior to joining Sánchez Devanny, Rafael was a partner at an international law firm. He is fluent in En...

Before joining Sánchez Devanny, Juan Carlos worked with a Customs and Trade boutique law firm. He is part of the team that launched Sánchez Devanny’s office in Queretaro to serve the Bajio region. Juan Carlos has more than 11 years of experience designing customs operations strategy, export-promotion programs, free trade agreements, tariff classification, and the startup of FDI companies, among other matters, advising the manufacturing industry in different sectors such as...

Francisco re-joined Sánchez Devanny’s Labor, Social Security and Immigration practice group. Prior his incorporation, he worked as associate in a law firm and recently as Head of Legal Services at the Instituto Mexicano del Seguro Social, Nuevo Leon Delegation.