Pedro Santamarina Noriega

Associate in the trademark department of Uhthoff, where he has collaborated for more than five years in the provision of services related to the area of Distinctive Signs. He has more than 15 years of experience in the area of Intellectual Property and its related areas, such as, Unfair Competition, Lawful Practices in Commerce, Regulation in Social Networks, Regulation on Advertising, Regulation on Consumer Protection and Regulation on Technological Platforms.

Luis Schmidt joined OLIVARES in 1991, became a partner in 1995, and has almost 40 years of legal experience, with a specialization in copyright in the business of entertainment and culture. He has represented the world’s leading companies in the music, film, television, book publishing, fine art, design, folklore, and software. Mr. Schmidt is head of the firm’s entertainment group, which handles matters pertaining to copyright law and related IP rights, as well as the full range o...

Diego Ruiz Durán is a criminal lawyer by the Escuela Libre de Derecho, he also has a Master's Degree in Criminology and Criminal Justice from Oxford University. In 2001 he began his professional career under the tutelage of the renowned criminal lawyer José Luis Nassar, who years later encouraged him to open his own firm, Bufete Ruiz Durán. He has been a professor at the Escuela Libre de Derecho. He has also studied at the Universities of Cambridge, Harvard and Massachuse...

Armando Arenas joined OLIVARES in 2000 and became a partner in January 2017. He has experience working on a range of IP matters, including consulting and litigation on trademark, patent, unfair competition, trade dress protection, and misleading advertising cases before the Mexican Institute of Industrial Property (IMPI), Federal Court of Tax and Administrative Affairs (FCTA), Federal Circuit Courts (FCC) and the Supreme Court of Justice (SCJ) Regulatory Affairs and Public Acquisitions. Arman...

Hermes Jesus De la Rosa Luna is a top attorney recognized by Best Lawyers in the practice area(s) of Real Estate Law. He, practices law in Santiago de Querétaro, Mexico, has been recognized since 2026. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Hermes Jesus is held by other top lawyers in the same geographic and legal practice area. Since 2025 Hermes is a partner at Villar Abogados and heads the Transactional, Compliance, and ESG ...

Rodrigo Vázquez del Mercado is a top attorney recognized by Best Lawyers in the practice area(s) of Energy Law and Natural Resources Law. Rodrigo, who practices law in Mexico City, Mexico, has been recognized since 2023. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Rodrigo is held by other top lawyers in the same geographic and legal practice area.

Ana Vargas is a co-founding Managing Partner of IBERBRAND® . She manages the firm’s Litigation and International Trademark Departments. Ana has been practicing IP Law for over 20 years, working in different areas, including prosecution, maintenance, copyright, and a particular specialization in litigation practice for over 13 years. She is a skilled negotiator who relies on her portfolio management experience and as a sharp litigator. Ana takes care of clients in the litigation and ...

Justo Fernández del Valle is a top attorney recognized by Best Lawyers in the practice area(s) of Corporate and Mergers and Acquisitions Law and Real Estate Law. Justo, who practices law in Mexico City, Mexico, has been recognized since 2014. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Justo is held by other top lawyers in the same geographic and legal practice area.

Martha has more than 15 years of experience in Intellectual Property, she is expert on trademark prosecution and litigation across all areas of IP, mainly trademark and unfair competition. She is a great strategist focused on detail and with deep knowledge. Her experience and knowledge allow her to design legal protection strategies with a multidisciplinary approach, and to provide specialized consulting on the protection and defense of the Intellectual Property rights, providing comprehensiv...

Mario Mejía Kargl joined Mejía Guízar y Kargl in 2009 (where he is currently a partner), having previously worked at Basham, Ringe y Correa and Hamdan, Manzanero y Asociados. His experience of more than 24 years has always been in administrative law with high specialization in public sector procurement and health law. His professional practice includes intervention in the main public procurement procedures in the country in various sectors (health -medicines and devices-,...