Jeffrey C. "Jeff" Rickard

Jeffrey C. "Jeff" Rickard

Birmingham, AL recognized lawyers icon Recognized in Best Lawyers since 2014
Marsh, Rickard & Bryan

10 Best Lawyers awards

Marsh, Rickard & Bryan logo

Awarded Practice Areas

Product Liability Litigation - Plaintiffs Commercial Litigation Personal Injury Litigation - Plaintiffs
*Named the "Lawyer of the Year" in this practice area in the 2026 edition in Birmingham.

Biography

Jeff is one of the founding partners of Marsh, Rickard & Bryan. At first, Jeff wanted to be an engineer. His father was an engineer and he saw the profession as challenging and rewarding. Then, he discovered an affinity for words and speaking, which led him to the law. “Both professions require critical thinking,” says Jeff. “That was and still is very important to me.”

Jeff gives much credit to the advantages of growing up in small town Alabama where everybody took care of everybody else. Those were the times and places that one could ride a bike anywhere and play ball until suppertime.

“My high school football coach was a big influence in my life. He taught me about preparation, hard work, and responsibility,” Jeff said. These are the principles we practice at Marsh, Rickard & Bryan every single day on every single case.”

Jeff Rickard, a founding partner of Marsh, Rickard & Bryan, has recently been recognized by The Best Lawyers in America® for his exceptional work in Personal Injury Litigation and Product Liability Litigation. This accolade reflects Jeff’s dedication to his clients and is a testament to the hard work and responsibility he brings to every case.

Marsh, Rickard & Bryan

10 Best Lawyers awards

Marsh, Rickard & Bryan logo

Overview

  • Samford University, J.D., graduated 1989
  • Samford University, J.D., graduated 1989

Client Testimonials

Awards & Focus

Lawyer of the Year Badge - 2026 - Product Liability Litigation - Plaintiffs Lawyer of the Year Badge - 2024 - Personal Injury Litigation - Plaintiffs Lawyer of the Year Badge - 2023 - Product Liability Litigation - Plaintiffs Lawyer of the Year Badge - 2022 - Personal Injury Litigation - Plaintiffs Lawyer of the Year Badge - 2020 - Product Liability Litigation - Plaintiffs Lawyer of the Year Badge - 2015 - Product Liability Litigation - Plaintiffs
Named "Lawyer of the Year" by Best Lawyers® for:
  • Product Liability Litigation - Plaintiffs, Birmingham (2026)
  • Personal Injury Litigation - Plaintiffs, Birmingham (2024)
  • Product Liability Litigation - Plaintiffs, Birmingham (2023)
  • Personal Injury Litigation - Plaintiffs, Birmingham (2022)
  • Product Liability Litigation - Plaintiffs, Birmingham (2020)
  • Product Liability Litigation - Plaintiffs, Birmingham (2015)
Recognized in The Best Lawyers in America® 2026 for work in:
  • Commercial Litigation
  • Personal Injury Litigation - Plaintiffs
  • Product Liability Litigation - Plaintiffs

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