Eloy Martínez

Associate in the trademarks area from June 2015 to present. Tasks performed: She currently works as an attorney in the trademark area, providing advice and performing various procedures for national and foreign clients in the field of distinctive signs in Mexico and around the world, such as filing applications, searches, assignments of rights, registration of licenses, negotiation of consent documents, responses to official actions, provisional refusals, famous and notorious trademarks, and ...

Juan Carlos is the head of the transactional and financial practice of the firm with almost 30 years of experience providing advice to various local and international entities in the development and implementation of investment and manufacturing projects in Mexico. His talent and deep knowledge of the different areas in which he specializes in, have earned him multiple awards from recognized institutions at an international level.vel.

Armando Arenas joined OLIVARES in 2000 and became a partner in January 2017. He has experience working on a range of IP matters, including consulting and litigation on trademark, patent, unfair competition, trade dress protection, and misleading advertising cases before the Mexican Institute of Industrial Property (IMPI), Federal Court of Tax and Administrative Affairs (FCTA), Federal Circuit Courts (FCC) and the Supreme Court of Justice (SCJ) Regulatory Affairs and Public Acquisitions. Arman...

Gilberto Martínez is one of the co-founders and Managing Partner of IBERBRAND®. He heads the Firm´s Trademark and Copyright Department, bringing over twenty years of experience to his practice which encompasses all aspects of trademark and copyright law, particularly covering: searching advice, prosecution matters, licensing and assignments of trademark and copyright, and intellectual property due diligence for mergers and acquisitions. He is the primary point of contact for ...

Abogado egresado de la Universidad Panamericana, Socio líder de las prácticas Fiscal y Entretenimiento de la Firma lbáñez Parkman S.C. Ha colaborado como conferencista en diversos foros jurídicos en las principales cámaras empresariales del país. Asimismo, como articulista invitado en la revista Forbes. Asesora a diversos clientes en los sectores de energía, infraestructura, publicidad, entretenimiento, seguros, maquila, inmobiliario, tr...

Andrés has more than 28 years as a leading lawyer in labor law and social security, advising national and international clients on individual and collective litigations, legal audits- focused on labor obligation compliance-, as well as negotiations for the execution of new collective bargaining agreements and their annual revisions for salary and benefits increases, as well as implementation of collective strategies. His strategic work has contributed significantly to the improvement a...

Alejandro has more than 26 years of professional experience advising national and international clients on foreign trade and customs, health and life sciences, consumer protection, anti-corruption and immigration law. With a focus on the manufacturing, pharmaceutical, medical device, food and retail industries, his advice focuses on import and supply chain strategies, mergers and acquisitions, customs consultations, import and export strategies of products, among others.

José Manuel Zárate López is a top attorney recognized by Best Lawyers in the practice area(s) of Tax Law. José Manuel, who practices law in Mexico City, Mexico, has been recognized since 2023. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which José Manuel is held by other top lawyers in the same geographic and legal practice area.

Guillermo Treviño’s tasks comprise obtaining protection for our clients of: reserva rights (names of TV programs, printed matter, diffusion via computer networks, names of fiction characters or human characterizations and their features, etc.) recordation of works (drawing, computer programs, photography, audiovisual works, applied art, etc.), in order that third parties do not seek to use such protections in the Copyright field. He deals with negotiations with collecting societi...

Luis Gerardo Del Valle Torres is a top attorney recognized by Best Lawyers in the practice area(s) of Tax Law. Luis Gerardo, who practices law in Mexico City, Mexico, has been recognized since 2020. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Luis Gerardo is held by other top lawyers in the same geographic and legal practice area.