A member of the Best Lawyers in America list, Ms. Kersh is one of the leading practitioners in her field. In 2008, she became the first lawyer ever named to the prestigious Advertising Age “Women to Watch” list. Chambers USA America’s Leading Lawyers for Business praises her as “an outstanding transactional lawyer on advertising, trademark, copyright and other IP issues.” She continues to be recognized as one of the nation’s leading lawyers in advertising by The Legal 500, and has been named a New York-area "Super Lawyer" by Law and Politics magazine for Intellectual Property (2006), and for First Amendment & Media (2007-2012).
Ms. Kersh’s experience and creativity combine to make her one of the nation’s go-to lawyers for all issues of advertising and marketing law, including structuring branded entertainment deals, advising on emerging technology transactions and platforms, union issues, and helping major brands overcome legal hurdles to advance some of the world’s most celebrated and innovative advertising campaigns. She has a unique “appetite for the untried and undiscovered,” and “a passion for helping sort through the issues and translating the solutions to other key stakeholders” according to Jeff Hicks, President and CEO of Crispin Porter + Bogusky.
In the past, Ms. Kersh has acted as production counsel on independent feature films, and negotiated agreements for writers, directors, and performers. Her experience with both Hollywood and Madison Avenue makes her an invaluable advisor to advertisers and agencies in their negotiations with entertainment firms and individual talent.
In addition to her transactional and regulatory practice, Ms. Kersh also counsels advertising and entertainment executives and corporations on compensation packages and other employment matters.
A frequent speaker at industry seminars and conferences, Ms. Kersh also conducts internal seminars for her clients’ advertising, marketing, and public relations personnel. Ms. Kersh attended Brown University and the University of Miami and is a graduate of the New York University School of Law (cum laude, Order of the Coif). She is admitted to practice law in both New York and Florida.