Alfredo Chávez Goyeneche

Sofía Gómez is a Labour & Employment lawyer with over 15 years of experience, advising national and multinational companies on complex workplace matters in Mexico. She is a Partner and leads the firm’s labour practice, providing strategic, business-oriented counsel that goes beyond legal compliance and supports broader organizational decision-making. She is known for building trusted, long-term relationships with clients, often acting as a key advisor not only on emplo...

Adriana Garcia-Cuellar is a top attorney recognized by Best Lawyers in the practice area(s) of Corporate and Mergers and Acquisitions Law. Adriana, who practices law in Mexico City, Mexico, has been recognized since 2023. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Adriana is held by other top lawyers in the same geographic and legal practice area.

After spending many years as a trademark lawyer, I became OLIVARES’ first-ever marketing manager. The role is challenging in many different ways but highly fulfilling. My responsibilities range the full spectrum of the marketing function, including strategy, planning, and operations. My role is very much a new trend in México, and I am pleased to be part of this growing industry. Education Certificate in Publicity and Communication in Instituto Tecnológico de Estudios Supe...

Guillermo has more than twenty years of experience in tax planning, including taxation of corporate restructuring transactions, mergers, acquisitions, and general tax advice, especially for business and multinational groups with operations in Mexico where he provides advice to achieve fiscal efficiency and provide assistance in developing tax policies for ongoing operations. His experience extends to transfer pricing, including the legal analysis of the implementation of policies, documentati...

Renata Buerón is a top attorney recognized by Best Lawyers in the practice area(s) of Information Technology Law and Privacy and Data Security Law. Renata, who practices law in Mexico City, Mexico, has been recognized since 2025. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Renata is held by other top lawyers in the same geographic and legal practice area.

Alonso joined OLIVARES in 1995 and became a partner in 2008. He is a highly experienced trademark attorney who represents many of the firm’s key clients and their well-known brands. His team serves as the heartbeat of Olivares’ trademark practice. Alonso Camargo’s clients “draw confidence from his complete dedication to their cause,” according to World Trademark Review’s WTR 1000. Alonso joined OLIVARES in 1995 and became a partner in 2008. He is a highly e...

From 2009 to 2012, Pedro was part of the Mexican Tax Administration Service (SAT). He worked in International Tax Audits, International Tax Legal Affairs, and Large Taxpayers Legal Affairs departments. Pedro participated in audits to foreign tax residents, the issuance of tax rulings, and exchange of information procedures with international authorities; he also attended Mutual Agreement Procedures (MAPs). From 2015 to 2016, Pedro was part of the SAT’s new Hydrocarbon Verification depar...

Guillermo Sánchez Chao is a top attorney recognized by Best Lawyers in the practice area(s) of Customs and Excise Law, International Trade and Finance Law, Tax Law and Trade Law. Guillermo, who practices law in Mexico City, Mexico, has been recognized since 2008. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Guillermo is held by other top lawyers in the same geographic and legal practice area.

Eugenio Grageda Nuñez is a top attorney recognized by Best Lawyers in the practice area(s) of Tax Law. Eugenio, who practices law in Mexico City, Mexico, has been recognized since 2020. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Eugenio is held by other top lawyers in the same geographic and legal practice area.

Justo Fernández del Valle is a top attorney recognized by Best Lawyers in the practice area(s) of Corporate and Mergers and Acquisitions Law and Real Estate Law. Justo, who practices law in Mexico City, Mexico, has been recognized since 2014. This recognition is based on an exhaustive peer-review survey, reflecting the high esteem in which Justo is held by other top lawyers in the same geographic and legal practice area.