Intellectual property law, however, has expanded in many ways to extend into ancillary and related areas such as licensing; mergers and acquisitions; related regulatory issues; advertising and marketing issues; packaging and labels; as well as new media and copyright. Enforcement and creation of intellectual property rights is also integral to the life-cycle management strategy for the development of a new product as well as the development and protection of the market for that product.
Further, a given product may involve more than one IP issue. For instance, a new product may involve a new technology, which may give rise to a patent; it may be sold under a trademark and may involve other related issues.
While each of these areas has a similar structure in the sense of first requiring a creation of right, and then enforcement, each of the sub-areas has their own unique characteristics and requirements. Consequently, there are many types of intellectual property lawyers.","DefinitionIsActive":true,"DefinitionCanDisplay":true,"DefinitionAuthorHtml":"Anthony Creber","DefinitionAuthorFirmId":38006,"DefinitionAuthorFirmName":"Gowling WLG","DefinitionAuthorFirmHasProfile":true,"DefinitionAuthorFirmHasBlfProfile":false,"DefinitionAuthorFirmProfileImageUrl":"https://cdn.blrankings.com/best-lawyers/firm-profile-images/gowling-wlg-ca-38006?t=2021021117454037","DefinitionAuthorFirmBlfProfileUrl":null,"DefinitionAuthorFirmProfileUrl":"https://www.bestlawyers.com/firms/gowling-wlg/38006/CA","OverviewHtml":"","OverviewCanDisplay":false,"OverviewAuthorHtml":"","OverviewViewUrl":"https://www.bestlawyers.com/canada/intellectual-property-law","OverviewIsActive":false,"OverviewAuthorFirmId":null,"OverviewAuthorFirmName":null,"OverviewAuthorFirmHasProfile":false,"OverviewAuthorFirmHasBlfProfile":false,"OverviewAuthorFirmProfileImageUrl":null,"OverviewAuthorFirmProfileUrl":null,"DefinitionViewUrl":"https://www.bestlawyers.com/methodology/practice-areas/canada/intellectual-property-law","OverviewAuthorFirmBlfProfileUrl":null,"LexicographicSortName":"528","SearchItemType":1048576,"SearchItemTypeName":"PracticeAreaDefinition","SearchSortOrder":16,"SortTitle":"528","HideFromSearch":false}};