Legal Insights
Thought leaders from around the world contribute their perspectives on landmark cases, new legislation, and legal perspectives on new technologies, business practices, and civil procedure.
Featured Articles
David Ackert's Top Advice on Social Media and Client Prospecting
Best Lawyers
The president of Ackert Inc. offers his insights on business development to Best Lawyers following the 2019 Legal Marketing Association Annual Conference.
Highlights From the 2019 LMA Annual Conference
Best Lawyers
Did you make it to LMA 2019? Read the Best Lawyers recap of this year's biggest takeaways.
Going All In
Krista K. McIntyre
Success in any legal space requires total commitment to your clients. Here’s a meaningful mnemonic to help you get it done.
How to Create a Bio that Attracts New Clients
Mark Annick
Put your most relevant information first. Make it sound like you.
How to Handle a PR Crisis
Mike Androvett & Mark Annick
Planning your strategy in advance, and having a team ready to handle a disaster, can help you tackle a problem before it starts.
Where to Begin Marketing Your Law Firm
Scott Parks
Start by identifying your target audience. Then, tailor your message to fit.
Our Tips on Top Lawyer Lists
Pat Rafferty
What are legal rankings, and how can you get your name in the top spot?
Hanging Your Own Shingle? Put Your Best Foot Forward on Day One
Scott Parks
How to market yourself to get new clients and keep your old ones after starting a new firm.
The Publisher Is You: How to Tell Your Story Effectively
Kit Frieden
Control the narrative and bring attention to your work and expertise with these publishing tips.
What Is Content Marketing? And How Do I Do It?
Zack McKamie
Creating the right kind of content for the right kind of people is crucial to get the results you want.
Six Steps to Social Media Success for Law Firms
Bria Burk
Firms can use social media to promote awards, establish their positions, and bring attention to a practice area.
