Alan D. Wingfield

Alan D. Wingfield

Troutman Pepper

Recognized since 2013

Richmond, Virginia

Practice Areas

Commercial Litigation

Consumer Law

FinTech Practice

Litigation - Banking and Finance

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Alan is a partner in the firm’s consumer financial services practice, focusing on financial services litigation and consumer law compliance counseling. He helps businesses with the myriad federal and state consumer protection laws and laws regulating financial services and other types of consumer-facing companies. Alan has represented businesses in many venues nationally in class action and individual consumer litigation. He assists particularly with the “alphabet soup” of consumer protection statutes, including:

  • Fair Credit Reporting Act (FCRA) and Regulation V (Reg V)
  • Telephone Consumer Protection Act (TCPA), Telemarketing Sales Rule (TSR) and state law analog statutes
  • Truth in Lending Act (TILA) and Regulation Z (Reg Z)
  • Equal Credit Opportunity Act (ECOA) and Regulation B (Reg B)
  • Fair Debt Collection Practices Act (FDCPA) and state law analog statutes
  • Electronic Fund Transfer Act (EFTA) and Regulation E (Reg E)
  • Expedited Funds Availability Act (EFAA) and Regulation CC (Reg CC)
  • Section 5 of the Federal Trade Commission Act, Dodd-Frank Wall Street Reform and Consumer Protection Act (Dodd-Frank)’s Unfair, Deceptive or Abusive Acts and Practices (UDAAP) regulation, and state equivalents of the Unfair and Deceptive Act and Practices Act (UDAP)
  • State laws regulating finance charges and the forms of consumer agreements, including usury laws and retail installment sales acts
  • Articles 2, 3, 4, 9 and 9A of the Uniform Commercial Code (UCC)

Alan also has experience handling business litigation based on contracts and federal and state securities laws, as well as defending shareholder derivative and class action claims.

Alan provides ongoing analysis and commentary on developments in the consumer financial services industry through the Consumer Financial Services Law Monitor blog at, and as author of numerous client e-alerts.


  • 1001 Haxall Point, 15th Floor
    Richmond, VA 23219


  • Duke University , J.D., graduated 1987
  • University of Missouri - Columbia, B. J., graduated 1981
  • University of Missouri - Columbia, A.B., graduated 1981

Bar Admissions

  • United States, Virginia

Court Admissions

  • U.S. District Court for the Eastern District of Virginia
  • U.S. District Court for the Western District of Virginia
  • U.S. Bankruptcy Court for the Eastern District of Virginia
  • U.S. Bankruptcy Court for the Western District of Virginia
  • U.S. Court of Appeals for the Fourth Circuit

Recognized in The Best Lawyers in America® 2023 for work in:

  • Consumer Law
  • Litigation - Banking and Finance
  • Commercial Litigation
  • FinTech Practice

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