Paul C. Van Slyke - Hoover Slovacek LLP

Paul C. Van Slyke

Listed in Best Lawyers since 2012

Paul Van Slyke has a unique combination of in-house IP experience for a major oil company, decades of litigation experience as lead counsel, and 18 years as a partner with a major international law firm. In a legal career of over 30 years his focus has always been intellectual property law and related matters. He has deep and recent experience in trademark, design patent and branding law and the intersecting areas of copyright, e-commerce and anti-counterfeiting law. Similarly, he has deep and recent experience in unfair competition, trade dress, trademark dilution, right of publicity, domain name disputes, licensing, e-commerce, trade secrets and technology law.

As a partner at Locke Lord LLP from 1996 to 2014, he served as the global head of its trademark, copyright and branding practice and litigation.

Paul is the former Chair of the International Trademark Association Committees on Anti-Counterfeiting Law and Right of Publicity Law. Also, he is the former Chair of the American Bar Assn. Litigation Section Committee on Computer and eCommerce Litigation. In addition, he is the former President of the Houston Intellectual Property Law Assn.

Paul has taught Advertising and Marketing Law at the University of Houston Law School.

In recent years his practice has focused on:

• Advertising law and Lanham Act litigation
• Advertising and promotions legal clearance
• Privacy law compliance
• Green and Natural advertising law
• Design patent counseling and litigation
• Technology and e-commerce transactions
• Entertainment and music transactions
• Social media and risk mitigation
• Trademarks and trademark litigation
• Copyrights and copyright litigation
• Anti-counterfeiting and anti-counterfeiting litigation
• Domain Names and domain name litigation
• Internet Anti-counterfeiting removal


Southern Methodist University Dedman School of LawJ.D. University of Texas College of EngineeringBS
American Bar Association IPL SectionHouston Intellectual Property Law Assn.Judge Nancy Atlas IP American Inn of CourtInternational Trademark AssociationAmerican Bar Assn. Litigation SectionState Bar of TexasHouston Bar Association

Case History

Anti-Counterfeiting Litigation

-Represented an international oil company as national counsel in many anti-counterfeiting and trademark infringement actions, with monetary recovery and injunctions

Right of Publicity Litigation

- Defended a publisher in a right of publicity, privacy and breach of contract civil action brought by a former employee in state court.

Advertising Law Compliance — Represented a major Japanese electronics company as counsel on green advertising and compliance with the guides and regulations of the Federal Trade Commission and the Environmental Protection Agency;  also on internet advertising and marketing campaigns including e-mail campaigns under the CAN-SPAM Act

Green Advertising Compliance

-Advised clients on compliance of green advertising and marketing campaigns and package labeling with the FTC Environmental Advertising and Marketing Practices Guide (Green Guide)

Keyword Advertising Litigation

-Represented several clients in many keyword advertising suits in courts across the country

Office Location

Galleria Tower II, Suite 1200
5051 Westheimer Road
Houston, TX 77056
United States

Lawyer of the Year Awards

2012 Lawyer of the Year in Trademark Law of the Houston Metro Area
Paul C. Van Slyke has earned a Lawyer of the Year award for 2012!

Practice Areas

Copyright Law
Litigation - Intellectual Property
Trademark Law

Other Information

Gender: Male