James I. Serota - Greenberg Traurig LLP

James I. Serota

Listed in Best Lawyers since 2012
Phone: 212-801-2277

James I. Serota is the Chair of the Antitrust Litigation & Competition Practice Group and concentrates his practice on antitrust and business litigation. Jamie has prosecuted treble damage antitrust claims and defended civil and criminal antitrust litigation and investigations in a wide variety of industries, particularly regulated industries. For over 30 years, Jamie has advised industries that are evolving from regulation to competition. He has just completed the defense one of China’s largest pharmaceutical companies, a state-owned enterprise, in a series of multidistrict class actions in the United States alleging price-fixing of Vitamin C. He has also just completed the defense of a leading title insurer in 78 class actions in 12 states alleging price-fixing, all resulting in defendants’ judgments. 

Washington University in St. LouisBA 1968Northwestern UniversityJ.D. 1971
American Bar AssociationFederal Bar CouncilNew York State Bar AssociationLaw Board, Northwestern University School of Law

Case History

Areas of Concentration

  • Antitrust trade regulation
  • Complex and multi-district litigation
  • China
  • Regulated Industries
  • Regulatory investigations
Significant Representations
  • Defended targets of various criminal investigations for price fixing.
  • Won dismissal of monopolization, restraint of trade, and unfair competition claims by disfavored distributor of satellite radios. (U.S. Electronics Inc v. Directed Electronics, Inc., S.D.N.Y.).
  • Representation of one of China's largest pharmaceutical companies, a state owned enterprise, in a series of multidistrict class actions in the United States alleging price fixing of Vitamin C. Forced plaintiff to withdraw direct purchaser claims in response to motion to compel arbitration. (In Re Vitamin C Antitrust Litigation).
  • Won dismissal of 78 class actions in 12 states against leading title insurer in a series of class actions involving pricing of title insurance.
  • Defense of giftware manufacturer in class actions involving tying of virtual toys to minimum giftware purchases.
  • Defense of unnamed subject of Department of Justice, Antitrust Division “do not hire” civil investigation. 
  • Defense of standard setting organization against restraint of trade claim by expelled former member. (Education Evaluators International, Inc. v. National Association of Credential Evolution Services, et. al, D-Def).
Part 2
  • Representation of leading waste management company against claims of attempted monopolization. (All Star Carts v. BFI, et. al, E.D.N.Y).
  • Defended antitrust counsel for eight defendants in antitrust class action in automobile industry. (In Re Mercedes Benz Antitrust Litigation, D.N.J.)
  • Defended milk dealers accused of price fixing. (In Re Milk Antitrust Class Action Litigation, S.D.N.Y.)
  • Prosecuted treble damage claim by large defense contractor for price fixing against manufacturers of titanium alloys. (Fairchild Industries v. TMCA, RMI and Lawrence Aviation, E.D.N.Y.)
  • Defended insurance company against price fixing claim after Supreme Court reversal of summary judgment. (Pireno v. Union Labor Life Insurance, S.D.N.Y.)
  • Led multi-state opposition to competitors' merger in utility industry. (In Re Northeast Utilities, Con Edison Merger Application NYPSC, Ct.DPUC, U.S. Department of Justice (DOJ))
  • Won dismissal of indictment for obstruction of justice in connection with corrugated container price fixing investigation. (United States v. Treadway & Cone, N.D.Tex)
  • Achieved defendant's verdict in arbitration by terminated computer software distributor. (Upfront Technologies v. Cheyenne Communications, ICC arbitration)
  • Achieved defendant's verdict after trial in trustee and class action under ERISA for recovery of pension funds lost in merger transaction; argued appeal. (Hall v. Fairchild Industries, N.D.Fla & 11th Circuit Court of Appeals)
Part 3
  • Recovered full settlement during trial for fraud by builders of World Financial Center against manufacturers of electrical transformers. (Olympia & York v. National Industri, et al., N.Y. Sup. Ct.)
  • Designed antitrust compliance program for investor owned electric utilities including antitrust guidelines, conducted antitrust seminars for senior and middle management and monitored compliance.
  • Monitored antitrust compliance of consent decree for international telecommunications carrier including design of antitrust guidelines. (United States v. France Telecom, Deutsche Telecom & Sprint, D.D.C.)
  • Provided antitrust guidance to a large public power authority.
  • Assistant Lead Counsel, (United States v. IBM, S.D.N.Y.)

Office Location

MetLife Building
200 Park Avenue
New York, NY 10166
United States

Practice Areas

Commercial Litigation

Other Information

Gender: Male